comunicat de presa – Comunicare științifică

Tag: PRESS RELEASE

Promotion

February 22, 2023

Behind the scenes: how scientific studies end up in the press

A case study from behind the scenes of communication: how does a study become the subject of a press release? How does the study find its way into the communications office? How does the collaboration between researcher and communicator work, how does the researcher help with the press release?

Promotion

August 20, 2020

How to determine whether a new science finding is "interesting"

Why is it that we hear everywhere about some research results, while others, perhaps published in a journal with a higher impact factor, obtained with more effort, do not seem to interest the public or the press? We have explained the criteria that communicators use to determine whether something has the potential to be "interesting".