{"id":4279,"date":"2024-05-29T15:34:50","date_gmt":"2024-05-29T14:34:50","guid":{"rendered":"https:\/\/comunicarestiintifica.ro\/?p=4279"},"modified":"2024-07-11T07:41:39","modified_gmt":"2024-07-11T06:41:39","slug":"anisia-petcu-manager-berlin-science-week-interviu","status":"publish","type":"post","link":"https:\/\/www.comunicarestiintifica.ro\/en\/anisia-petcu-manager-berlin-science-week-interviu\/","title":{"rendered":"Interview with Anisia Petcu, the Romanian manager of Berlin Science Week"},"content":{"rendered":"

Pe l\u00e2ng\u0103 scheletul de dinozaur \u00eenalt de 13 metri, Anisia Petcu, managerul rom\u00e2n al festivalului Berlin Science Week, apare ca un punct ro\u0219u \u00een mi\u0219care continu\u0103. Face jaloane printre participan\u021bi, standuri, voluntari, oaspe\u021bi, membrii echipei, oprindu-se din c\u00e2nd \u00een c\u00e2nd scurt pentru a spune ceva tot scurt.<\/p>\n

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Scheletul de dinozaur se afl\u0103 la intrarea \u00een \u201ecartierul general\u201d al festivalului de \u0219tiin\u021b\u0103, la Muzeul de \u0218tiin\u021be ale Naturii din Berlin. Anisia spune c\u0103 nu ar fi ajuns niciodat\u0103 acolo, responsabil\u0103 de un festival cu 35.000 de participan\u021bi \u0219i 200 de evenimente, dac\u0103 nu s-ar fi oprit, mai \u00eent\u00e2i, \u00een fa\u021ba unor exponate dintr-un alt muzeu: Muzeul Na\u021bional de Art\u0103 al Rom\u00e2niei.<\/p>\n

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\u201eE nevoie de oameni care s\u0103 \u0219tie cum s\u0103 traduc\u0103 informa\u021bia pentru un public larg, care nu are cuno\u0219tin\u021be de specialitate.\u201d<\/p><\/blockquote>\n

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\u201eErau expuse portrete baroce super impresionante, cu doamne care aveau toate bijuteriile pe ele\u201d, \u00ee\u0219i aminte\u0219te Anisia despre vizita ei la muzeu. La un workshop la care participase ca elev\u0103, i se explicase c\u0103 portretele erau, practic, marketing-ul \u0219i PR-ul vremii. C\u0103 era \u00een modul \u00een care ei se prezentau ca persoane. \u201cSunt paralele foarte clare \u00eentre ele \u0219i Instagram sau selfie \u2013uri.\u201d De atunci, poveste\u0219te Anisia, a \u00een\u021beles c\u00e2t de pre\u021bios este s\u0103 poveste\u0219ti arta \u00eentr-un fel \u00een care \u00eei faci pe oameni s\u0103 g\u0103seasc\u0103 o conexiune personal\u0103 cu ceva despre care aveau impresia c\u0103 nu e pentru ei.
\nSub \u00eendrumarea Monei Timofte, mentorul ei, Anisia Petcu a \u00eenceput s\u0103 organizeze tururi de art\u0103 pe \u00een\u021belesul adolescen\u021bilor. \u201eA fost pentru prima oar\u0103, cred, c\u00e2nd am v\u0103zut c\u00e2t de mi\u0219to poate s\u0103 fie s\u0103 schimbi un pic tonul: muzeele de arte \u0219i istoria artei sunt destul de stiff [scor\u021boase \u2013 n.tr.], dar se pot transmite \u0219i altfel. \u0218i atunci \u00een\u021beleg \u0219i oameni care altfel ar fi fost exclu\u0219i\u201d. Aceast\u0103 experien\u021b\u0103 a ajutat-o s\u0103 \u00een\u021beleag\u0103 c\u00e2t de important este ca informa\u021biile din muzee \u0219i universit\u0103\u021bii, care sunt mai dificil de \u00een\u021beles, s\u0103 devin\u0103 accesibile pentru toat\u0103 lumea. \u201eE nevoie de oameni care s\u0103 \u0219tie cum s\u0103 traduc\u0103 informa\u021bia pentru un public larg, care nu are neap\u0103rat cuno\u0219tin\u021be de specialitate.\u201d<\/p>\n

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Organizarea festivalului dureaz\u0103 tot anul<\/h2>\n

Misiunea de traduce informa\u021bie complex\u0103 o ghideaz\u0103 \u0219i acum, dup\u0103 ce s-a al\u0103turat \u00een 2022 Funda\u021biei Falling Walls care organizeaz\u0103 Berlin Science Week. Acesta este un eveniment anual care se desf\u0103\u0219oar\u0103 \u00een primele 10 zile ale lunii noiembrie. „Ideea de baz\u0103 a festivalului este s\u0103 duc\u0103 \u0219tiin\u021ba la c\u00e2t mai mul\u021bi oameni”, explic\u0103 Anisia. Festivalul combin\u0103 activit\u0103\u021bi fa\u021b\u0103 \u00een fa\u021b\u0103 care au loc peste tot \u00een Berlin cu evenimente online \u0219i hibride, concentr\u00e2ndu-se pe schimbul de idei \u0219i reflec\u021bie. Programul cuprinde formate interactive \u0219i adesea interdisciplinare, de la discu\u021bii, ateliere, expozi\u021bii, p\u00e2n\u0103 la experien\u021be VR, proiec\u021bii de filme, instala\u021bii muzicale \u0219i multe altele.<\/p>\n

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\n\t\t\t
\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\tNatural Science Museum\n\t\t\t\t<\/figcaption><\/figure>
\n\t\t\t
\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\tLGBT STEM Speaker’s Corner\n\t\t\t\t<\/figcaption><\/figure>
\n\t\t\t
\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\tResearchers present art\n\t\t\t\t<\/figcaption><\/figure>
\n\t\t\t
\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\tStory of water\n\t\t\t\t<\/figcaption><\/figure>
\n\t\t\t
\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\tArt & Science Fair\n\t\t\t\t<\/figcaption><\/figure>
\n\t\t\t
\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\tNatural Science Museum\n\t\t\t\t<\/figcaption><\/figure>
\n\t\t\t
\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\tExhibitions inside the Museum\n\t\t\t\t<\/figcaption><\/figure>
\n\t\t\t
\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\tSpeaker’s corner\n\t\t\t\t<\/figcaption><\/figure>
\n\t\t\t
\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\tScience and Art Fair\n\t\t\t\t<\/figcaption><\/figure>
\n\t\t\t
\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\tQuantum tree\n\t\t\t\t<\/figcaption><\/figure>
\n\t\t\t
\n\t\t\t\t\"\"<\/a>\n\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\tUkraine Bear\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n

Organizarea unui astfel de festival este un proces ciclic care se \u00eentinde pe tot parcursul anului. „\u00cencepem prin ianuarie, cu concluziile pe care le-am tras la edi\u021bia trecut\u0103, \u0219i \u00eencepem s\u0103 ne g\u00e2ndim, s\u0103 ne facem o strategie legat\u0103 de ce a func\u021bionat, ce p\u0103str\u0103m, ce facem diferit”, poveste\u0219te Anisia. Apoi, prin martie \u00eencepe c\u0103utarea partenerilor \u0219i discu\u021biile cu organiza\u021biile pe care ar dori s\u0103 le aib\u0103 la festival. \u00cen paralel, echipa lucreaz\u0103 la strategia de comunicare. Lunile septembrie \u0219i octombrie sunt cele mai intense, c\u00e2nd campania de comunicare este \u00een derulare \u0219i se finalizeaz\u0103 preg\u0103tirile. „Vin zile aglomerate \u00een noiembrie, apoi respir\u0103m cu to\u021bii \u0219i apoi, la sf\u00e2r\u0219itul de an, este retrospectiv\u0103, primim feedback, vedem ce a mers bine, ce n-a mers bine.”<\/p>\n

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Festivalul este finan\u021bat \u00een principal de stat, banii acoperind salariile echipei \u0219i comunicarea. Restul fondurilor vin din parteneriate \u0219i taxe de participare.<\/p>\n

 <\/p>\n

2023 a fost prima edi\u021bie complet\u0103 de festival la care a lucrat Anisia. A fost, totodat\u0103, \u0219i prima care a avut o sec\u021biune dedicat\u0103 transmiterii \u0219tiin\u021bei prin art\u0103. Cercet\u0103tori pasiona\u021bi au construit instala\u021bii artistice care s\u0103 vorbeasc\u0103 printr-un alt limbaj despre studiile lor: de la br\u0103du\u021bi construi\u021bi din procesoarele arse \u00een cercetarea fizici cuantice p\u00e2n\u0103 la pove\u0219ti \u00eembr\u0103cate \u00een sunete \u0219i imagini despre parcursul local al apei.<\/p>\n

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Este important ca cercet\u0103torii s\u0103 \u00een\u021beleag\u0103 c\u0103 nu studiaz\u0103 \u00eentr-un vid<\/p><\/blockquote>\n

 <\/p>\n

\"\"
Anisia Petcu<\/figcaption><\/figure>\n

Integrarea artei \u00eentr-un festival are leg\u0103tur\u0103 nu doar cu o strategie de marketing de a ajunge la un alt tip de public, ci \u0219i cu incluziunea \u0219i accesibilitatea. Anisia spune c\u0103 abia dup\u0103 terminarea facult\u0103\u021bii a \u00een\u021beles c\u0103 nu toate lumea vede lucrurile la fel, pentru c\u0103 asta depinde de \u0219ansele pe care oamenii le-au avut de-a lungul vie\u021bii. \u201eA\u0219a c\u0103 dac\u0103 eu am avut ni\u0219te \u0219anse, \u021bine de responsabilitatea mea s\u0103 \u00eencerc, \u00een p\u0103tr\u0103\u021bica mea, s\u0103 aib\u0103 \u0219i al\u021bii acces sau s\u0103 vad\u0103 ni\u0219te lucruri.\u201d A \u00een\u021beles acest lucru mai ales c\u00e2t a lucrat ca asistent social cu femei de etnie rom\u0103 \u00een Berlin, \u00een cartiere unde exist\u0103 o concentra\u021bie mare a acestei comunit\u0103\u021bi. „Majoritatea adul\u021bilor n-au nivel de educa\u021bie foarte ridicat, pentru c\u0103 au avut greut\u0103\u021bi \u0219i nu au putut s\u0103 termine \u0219coala.\u201d<\/p>\n

Anisia este de p\u0103rere c\u0103 nevoia de accesibilitate se aplic\u0103 \u0219i \u00een \u0219tiin\u021b\u0103, \u201cpentru c\u0103 foarte multe decizii la nivel de societate se iau \u00een baza unor cuno\u0219tin\u021be care se dob\u00e2ndesc \u00een universit\u0103\u021bi \u0219i \u00een laboratoare\u201d. Astfel, e important ca oamenii s\u0103 aib\u0103 acces la acea \u0219tiin\u021b\u0103, care \u00een final va ajunge \u00een societate \u0219i va ajunge s\u0103 aib\u0103 o influen\u021b\u0103 asupra vie\u021bilor direct.” Iar despre oamenii din laborator Anisia Petcu crede c\u0103 \u201ceste important s\u0103 \u00een\u021beleag\u0103 c\u0103 nu studiaz\u0103 \u00eentr-un vid. \u0218i c\u0103 exist\u0103 oameni reali, cu care trebuie s\u0103 se vorbeasc\u0103 \u0219i pe care trebuie s\u0103 \u00eei ia \u00een considerare.”<\/p>\n

Categories<\/span>Evenimente<\/a> Studiu de caz<\/a><\/div>
Tags<\/div>Berlin Science Week<\/a>eveniment de stiinta<\/a>festival de stiinta<\/a><\/div>","protected":false},"excerpt":{"rendered":"

Next to the 13-meter tall dinosaur skeleton, Anisia Petcu, the Romanian manager of the Berlin Science Week festival, appears as a moving red dot.<\/p>","protected":false},"author":1,"featured_media":4291,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[205,118],"tags":[272,274,273],"class_list":["post-4279","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-evenimente","category-studiu-de-caz","tag-berlin-science-week","tag-eveniment-de-stiinta","tag-festival-de-stiinta"],"_links":{"self":[{"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/posts\/4279"}],"collection":[{"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/comments?post=4279"}],"version-history":[{"count":11,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/posts\/4279\/revisions"}],"predecessor-version":[{"id":4313,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/posts\/4279\/revisions\/4313"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/media\/4291"}],"wp:attachment":[{"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/media?parent=4279"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/categories?post=4279"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/tags?post=4279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}