{"id":2843,"date":"2020-08-03T07:54:03","date_gmt":"2020-08-03T06:54:03","guid":{"rendered":"http:\/\/comunicarestiintifica.ro\/?p=2843"},"modified":"2020-08-03T07:54:03","modified_gmt":"2020-08-03T06:54:03","slug":"cum-pot-comunica-cercetatorii-direct-cu-publicul","status":"publish","type":"post","link":"https:\/\/www.comunicarestiintifica.ro\/en\/cum-pot-comunica-cercetatorii-direct-cu-publicul\/","title":{"rendered":"How researchers can communicate directly with the public"},"content":{"rendered":"<p>Did you know that crows have the ability to remember a human's face and recognize it when they see it again? And that they have their own funeral customs? We found this out directly from a researcher in charge of studying the behaviour of crows who takes a direct approach to communicating science: she skips the middlemen and speaks directly to the public.<\/p>\n\n\n\n<p>Whether it's podcasts,\nfascinating conferences or attending open days, the website\nwebsite or a blog with news from the lab, the researcher has numerous\nways to connect with an audience interested in science. <\/p>\n\n\n\n<p>Characteristics of good communication, such as\nwere determined by the audience, are:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Clarity and conciseness, especially in written communication<\/li><li>Adopt standard, easy-to-understand language<\/li><li>Educational content, but in an attractive form<\/li><li>Easy access to information<\/li><\/ul>\n\n\n\n<p>Some examples of direct communication of\nresearchers with the public:<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Less known<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/twitter.com\/corvidresearch\" target=\"_blank\" rel=\"noopener\">Kaeli Swift<\/a> - funeral behaviour of crows<\/li><li><a href=\"https:\/\/twitter.com\/DogSpies\" target=\"_blank\" rel=\"noopener\">Julie Hecht<\/a> - study dogs<\/li><li><a href=\"https:\/\/www.theallusionist.org\/\" target=\"_blank\" rel=\"noopener\">Helen Zaltzman<\/a> - linguist<\/li><li><a href=\"https:\/\/www.youtube.com\/watch?v=jz6cRzd29WM\" target=\"_blank\" rel=\"noopener\">Lila Higgins<\/a> - entomology<\/li><li><a href=\"https:\/\/twitter.com\/alienoceans\" target=\"_blank\" rel=\"noopener\">Kevin Peter Hand<\/a> - astrobiology (NASA)<\/li><li><a href=\"https:\/\/twitter.com\/SuperChiasmatic\" target=\"_blank\" rel=\"noopener\">Katherine Hatcher<\/a> - neuroendocrinology<\/li><li><a href=\"https:\/\/thebiologyofsuperheroespodcast.podbean.com\/\" target=\"_blank\" rel=\"noopener\">Dr. Shane Campbell-Staton<\/a> - Thermophysiology (A podcast entitled \"Biology of Superheroes\")<\/li><li><a href=\"https:\/\/www.marypoffenroth.com\/\" target=\"_blank\" rel=\"noopener\">Mary Poffenroth<\/a> - psychology<\/li><\/ul>\n\n\n\n<p>How did we find out about them? Most of them were invited to one of <a href=\"https:\/\/www.alieward.com\/ologies\" target=\"_blank\" rel=\"noopener\">My favorite science podcasts, Oologies<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">VIPs<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/danariely.com\/\" target=\"_blank\" rel=\"noopener\">Dan Ariely<\/a> -behavioural economics<\/li><li><a href=\"https:\/\/twitter.com\/neiltyson\" target=\"_blank\" rel=\"noopener\">Neil deGrasse Tyson<\/a> - astrophysicist, does more popularization, not research-based<\/li><li><a href=\"https:\/\/twitter.com\/RichardDawkins\" target=\"_blank\" rel=\"noopener\">Richard Dawkins<\/a> - biology<\/li><li><a href=\"https:\/\/twitter.com\/ProfBrianCox\" target=\"_blank\" rel=\"noopener\">Brian Cox<\/a> - particle physics<\/li><li><a href=\"https:\/\/twitter.com\/DanTGilbert\" target=\"_blank\" rel=\"noopener\">Daniel Gilbert<\/a> - psychology<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Romania<\/h2>\n\n\n\n<p>My list for Romania has only a few names so far, I am looking for more examples.  If you know of researchers involved in direct communication with the public on their social media pages\/accounts, please leave me a comment or write me at <a href=\"mailto:madalina@comunicarestiintifica.ro\">madalina@comunicarestiintifica.ro<\/a> .<\/p>\n\n\n\n<p>This is the last article explaining the three-step communication model. To better understand the subject, read all the articles in the series.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/2020\/01\/11\/comunicarea-stiintei-un-model-simplu\/\">Three possible models for science communication<\/a><\/li><li><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/2020\/01\/12\/relatia-cercetator-comunicator\/\">The relationship between researcher and communication specialist<\/a> (1)<\/li><li><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/2020\/05\/20\/la-ce-foloseste-un-comunicator-in-cercetare\/\">What a communication specialist is for<\/a> (2)<\/li><li><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/2020\/04\/02\/jurnalistul-este-un-aliat-in-comunicarea-stiintei\/\">The relationship between researcher and journalist<\/a> (1)<\/li><li><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/2020\/01\/28\/reguli-de-baza-pentru-cercetatori-in-relatia-cu-jurnalistii\/\">Ground rules for dealing with journalists<\/a> (2)<\/li><li><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/2020\/08\/03\/cum-pot-comunica-cercetatorii-direct-cu-publicul\/\">Direct researcher - public communication<\/a> (1)<\/li><\/ul>\n\n\n\n<p class=\"has-sm-light-secondary-background-color has-background has-normal-font-size\">Every month, I send <a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/newsletter\/\">a newsletter about Science &amp; Communication<\/a>with articles on how research can be better promoted in Romania. Includes what I write here on the blog, but also recent articles in other languages that I recommend and comment on. <br><a rel=\"noreferrer noopener\" href=\"http:\/\/eepurl.com\/gRRbrz\" data-type=\"URL\" data-id=\"eepurl.com\/gRRbrz\" target=\"_blank\"> You can subscribe here.<\/a>  <\/p>\n<div class=\"cats\"><span class=\"cats__title\">Categories<\/span><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/category\/outreach\/\" rel=\"category tag\">Outreach<\/a> <a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/category\/promovare\/\" rel=\"category tag\">Promotion<\/a><\/div><div class=\"tags\"><div class=\"tags__title\">Tags<\/div><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/tag\/cercetare\/\" rel=\"tag\">research<\/a><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/tag\/cercetatori\/\" rel=\"tag\">researchers<\/a><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/tag\/comunicator-stiinta\/\" rel=\"tag\">science communicator<\/a><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/tag\/comunicatori-de-stiinta\/\" rel=\"tag\">science communicators<\/a><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/tag\/podcast\/\" rel=\"tag\">podcast<\/a><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/tag\/popularizare\/\" rel=\"tag\">popularization<\/a><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/tag\/social-media\/\" rel=\"tag\">social media<\/a><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/tag\/stiinta-2\/\" rel=\"tag\">science<\/a><a href=\"https:\/\/www.comunicarestiintifica.ro\/en\/tag\/website\/\" rel=\"tag\">website<\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>Whether it's podcasts, fascinating talks or attending open days, a personal website or a blog with news from the lab, the researcher has many ways to connect with an audience interested in science. <\/p>","protected":false},"author":1,"featured_media":2845,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[164,17],"tags":[29,68,142,177,178,22,153,65,179],"class_list":["post-2843","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-outreach","category-promovare","tag-cercetare","tag-cercetatori","tag-comunicator-stiinta","tag-comunicatori-de-stiinta","tag-podcast","tag-popularizare","tag-social-media","tag-stiinta-2","tag-website"],"_links":{"self":[{"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/posts\/2843"}],"collection":[{"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/comments?post=2843"}],"version-history":[{"count":2,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/posts\/2843\/revisions"}],"predecessor-version":[{"id":2847,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/posts\/2843\/revisions\/2847"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/media\/2845"}],"wp:attachment":[{"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/media?parent=2843"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/categories?post=2843"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.comunicarestiintifica.ro\/en\/wp-json\/wp\/v2\/tags?post=2843"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}